Mastering Media Relations: Building Stronger Relationships with Journalists
In today’s world, communicating effectively with the media has become a vital skill for both individuals and organizations. Developing relationships with journalists can have an impact on your ability to share stories, products or services with a wider variety of people and build a strong reputation. Here are some strategies, examples, and techniques that PR professionals, entrepreneurs, spokespeople, or anyone else who…
Social Media Analytics for PR: Measuring Impact and Refining Strategies
Social media has become an essential tool for public relations professionals to reach out to their target audience and promote their brands. However, it can be difficult to measure the impact of social media campaigns and refine strategies without the proper tools and metrics. Leveraging competitive analysis and benchmarking, however, can help social media managers stay ahead of the competition. In this…
How to build a winning social media strategy
Social media has proven to be an important tool that can help a business increase awareness about their brand, reach a large audience and educate new and current customers. According to a recently published article in Forbes magazine, 90 percent of social media users follow at least one brand and the average person spends 145 minutes on social media each day. With…
5 Reasons Why You Should Hire a PR Agency
In today’s fast-paced business environment, having a well-crafted public relations and marketing strategy is critical for the success of any organization. While many companies have internal marketing and public relations teams, hiring a specialized agency can provide numerous benefits. In this blog post, we’ll explore some of the advantages of working with a public relations and marketing agency. Expertise and ExperienceOne of…
Magos Systems newest radar, the SR-150, offers affordable radar detection technology for small perimeters
The SR-150 provides high level of security for small sites REHOVOT, Israel June 22, 2022 — Magos Systems, the leader in advanced radar detection technology, has introduced the SR-150 radar, a new radar that is ideal for smaller sites looking to implement enhanced radar detection and larger locations that need to fill a gap to address a dead zone in their perimeter…
The NHL’s Pittsburgh Penguins to enhance fan experience with smart camera applications from Azena
The Pittsburgh Penguins announce that they are implementing Azena’s application platform for smart cameras in their home arena The applications provide analytics for heat mapping, queue detection, and POS data integration to maximize the game day experience for fans and stadium management The implementation is part of a growing trend in arenas and entertainment venues to leverage analytics for optimal operation PITTSBURGH…
Azena to showcase world’s largest open application store for smart cameras at ASIS Europe & IFSEC International 2022
Smart camera platform enables AI analytic applications to run directly on cameras Executive from Azena to present on AI video analytics at ASIS Europe on Tuesday, 24 May Azena will be exhibiting with partner Vivotek at IFSEC booth #IF4625 and #D3 at ASIS Europe MUNICH – 16 May, 2022 – Azena has announced that it will be showcasing their open application store…
University of Kentucky chooses CompleteView VMS from Salient Systems for campus-wide situational awareness
AUSTIN, Texas – May 4, 2022— Salient Systems, a leader in open architecture video management systems, has announced that its CompleteView VMS has been deployed by the University of Kentucky (UK), providing the university’s Police Department with comprehensive situational awareness throughout its extensive campus network. The largest university in Kentucky, UK is home to more than 30,000 students and 15,000 employees, three medical…
Hakimo Expands Executive Leadership Team, Appoints Sarah Semerjian Head Of Marketing
Menlo Park, Calif., April 25, 2022 — Hakimo, a venture-backed company dedicated to modernizing physical security through its AI software which holistically manages enterprise physical security operations, has expanded its executive management team with the addition of Sarah Semerjian as head of marketing. Semerjian is a proven security industry marketing leader who joins Hakimo with more than 15 years of experience with…
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